Kaizen Time

Small Business in 2025: Is This the New Normal?

Written by The Kaizen Team | | August 07, 2025
 

What’s really going on with the economy in 2025—and what should small business owners expect next? From shifting consumer habits to interest rate trends and lingering tariff effects, Mark Valleskey and Henry Joern break down the surprising signals behind a “normalizing” market. If your business felt the slowdown in Q1, you're not alone—but there’s still time to adjust your strategy before year-end.

You’ll learn:

  • Why comparing 2025 to the last few years could set you up for disappointment

  • Which industries are thriving (and which are slipping)

  • Simple ways to expand your reach without blowing your budget